Franklin tackles "rockism"--or rather, refutes it [[update: refutes it as an easy blanket charge--is that better, F?]], for himself at least. A couple things: It's not a Xgau coinage--it arose, I believe, from the post-punk and even postpunk (har har, or maybe not) discourse in the from late '70s UK weeklies. And when I first read that my SoTT def. had to do with "how one approaches canon formation," my first instinct was that he was wrong--until I realized that he was talking less about records than about musicians.